- In Focus -
SONOPP's October Newsletter, 2006

Calendar of Events

MONTHLY MEETINGS
(Fourth Monday of each month)



4181 West 150 St.
(In front of the Holiday Inn
at I-71 & 150 St.)

 216-671-4681

Board Meeting at 6:00 p.m.
(All are invited)
Dinner 7:00 to 8:00 p.m.
Meeting begins 8:00 p.m.

October 23
Marci Allen
Weddings

November 27
Annual Print Competition

December
Holiday Party

President's Message


Just as I mentioned last month, SONOPP has taken a new approach to this year’s membership drive. Members are the life-blood of the association and we have experienced a steady decline over the last few years.  I encourage every SONOPP member to simply invite photographers that they know to attend our next meeting.  Our “open meeting policy” ends after the October meeting.  That means this is the last meeting left this calendar year to get photographers to see what SONOPP is all about.

Last month’s meeting with Steve and Julie Busch was arguably the best meeting we have had all year.  Their down to earth approach to children and senior photography was very refreshing.  The Busch’s run a very successful studio, which was evidenced from their work and the presentation that they made to us.  Again, our members were given great money-saving ideas for backgrounds for photographs.  Who would have thought that shower curtains could be portrait backgrounds?  There is no need to spend hundreds of dollars on elaborate backgrounds when more than adequate results could be accomplished at a fraction of the price.  I am certain that everyone that attended will have received $90 worth of value from the ideas that the speakers shared.

While I’m on the subject of backgrounds, Off The Wall Backgrounds in Canada is experiencing some financial problems and there are no shipments from the company at this time. If you are awaiting the delivery of one of their backgrounds you may want to contact the company.

One of the best ways to market SONOPP to others is to talk about how great this and other programs have been.  When local photographers realize that they are truly missing out on great learning experiences, they will then seriously consider membership in the association.

This month, we will have a presentation by Marci Allen on Wedding Photography.  Marci runs a very successful business and is certain to provide valuable insights to the membership.  Our new venue, Mackenzies Grill on West 150th, has worked out very well for the first two meetings and we will continue to use their facility.  I hope to see each of you there (and a few guests as well)!

Patrick Rice, SONOPP President 2006 - 2007

In This Issue
The Featured Link
The Photoshop Corner
Member News
Commentary

This Month's Featured Link

Many of you are familiar with Harald Heim's website, known as The Plugin Site.  In a recent newsletter Harald made the following comments, which are worth pondering for a moment:

"There have been a lot of new and exciting product releases this month...  One of them is that Corel now got control over Ulead and its graphics applications.  Whereas there has been a great variety of graphics software companies in recent years, now it almost comes down to only two: Corel and Adobe.  Both companies have been acquiring other companies and in the process a lot of nice applications have been buried.
 
"This process has its good as well as bad sides.  On the one hand more people use the same software, but on the other hand there is less variety to choose from.  Additionally smaller companies are usually more innovative than big ones, so hopefully such companies will get their chance to develop their full potential before they are bought up by either Adobe or Corel.  Otherwise we, the users, may lose more than we win."

Harald has just release his B/W Styler (a Photoshop plugin for B/W conversion).  Here's what he says about it:

"B/W Styler simulates the whole workflow of B/W photography from shooting a photo to processing it in the lab and framing the end result.  It recreates the look of films, lens filters, lab effects and photo papers that are popular in traditional B/W photography, but even goes beyond that.  Starting with a color photo B/W Styler lets you produce stunning B/W images that are not possible with B/W film.  B/W Styler uses the whole contrast range of color photos to achieve dramatic B/W images.  B/W Styler transforms dull color photos into interesting B/W pictures.  Additionally you can enrich the B/W images by colorizing them, manipulating brightness and contrast, masking certain image areas, adding soft focus and glow effects, simulating film grain, adding special effects and framing the image.
 
"For more information, image examples and downloading a demo version please go to
The Photoshop Corner

This month's technique is called "Adding Fill Flash," for use when your image has an area that wasn't lighted quite the way you'd have liked.  We'll set it up as an action, so you can add it to your toolkit and apply it quickly.  Here's what it looks like in action: take the original image (1) and start the action, paint with a white brush to brighten (2), and if you brightened it too much, toggle the brush color to black, reduce the brush opacity, and paint some more to get it just right (3).

Remember that SONOPP members have the privilege of viewing all techniques (including previous ones) in The Photoshop Corner, reserved for Members Only.

Member News

The members listed in the box on the right have birthdays this month.  There are lots of them.  They all want a cupcake except for Michelle Cantley, who wants a kiss from everybody.
Michelle Cantley, Oct 1
Dale Kincaid, Oct 8
Vincent Crawford, Oct 10
Dennis Cole, Oct 15
Linda Ford, Oct 17
Terry Biasci, Oct 20
Chris Holley-Starling, Oct 21
In early September Linda and Bill Ford attended the NAPP Photoshop World convention in Las Vegas.  They learned lots of things and bought some neat stuff.

The final general session was on Saturday afternoon, and it featured a Photoshop contest between two teams using techniques presented at previous sessions.  It also featured many prize giveaways, including the convention's GRAND PRIZE: a state-of-the-art 2.9 GHz Dell Computer with a wide-screen monitor, 3.25 GB of RAM, and a 300-GB hard drive, loaded with the entire Adobe Creative Suite.

On the right is a photo of the GRAND PRIZE WINNER, practicing Solitaire on the trial run of his new computer, with his 3-month-old assistant watching intently.

Commentary

 

More newsletters from PPA:


October 5, 2006
Dear PPA Member,

Whenever I'm asked, "Okay Al, what is the value of PPA membership in dollars and cents?", the answer is easy.  PPA has the highest valued membership in the industry.  We researched the open market cost of some PPA services and found that selecting even a few items justifies the cost of membership.  To view our market research comparing the cost of individual services with the benefits of membership, use this link http://www.ppa.com/i4a/pages/index.cfm?pageid=507 or visit the Value of Membership page at www.ppa.com.

The bottom line is simple: PPA provides professional photographers with an unmatched list of programs and benefits ranging from malpractice protection and all-risk equipment insurance to the latest industry information and a strong voice in Congress.

In my mind, the most valuable part of membership in PPA is having someone a phone call away who is ready to help should you ever experience any problems.  That kind of customer service is truly priceless.

Here's a quick update on PPA's recently enhanced member benefit, the Find-A-Photographer search engine.  This valuable resource is now powered by Portfolios.com and PPA members can upload 5 images and include details about their business and services (not available to members in the Aspiring category). You can set up your personal portfolio so prospective clients can find you in multiple cities – they can even search by your nickname.  

Find out more by visiting the Portfolios FAQ thread on OurPPA.com (http://ourppa.com/forums/showthread.php?t=3175 — you don't need to be a member of the forum to view this thread, buut joining is free and allows you to interact with other photographers like yourself).

Information, resources and benefits – with PPA they're always there when you need them. It's all part of the Value of Membership.

Sincerely,
Al Hopper, CAE
Director of Membership, Copyright and Government Affairs
Professional Photographers of America



September 28, 2006
Dear PPA Member,

In a surprising development, Congressman Lamar Smith has withdrawn the Copyright Modernization Act, including Orphan Works legislation from consideration.  In his comments, Smith noted that he believed he had enough support to pass the bill out of committee, but that there was no way to have the bill enacted prior to the end of this Congress.

In January 2006, orphan works legislation was on the "fast-track" to passage. However, Professional Photographers of America's testimony opposing the legislation at hearings before the House Intellectual Property Subcommittee this spring resulted in prolonged negotiations about the legislation.  PPA and its allies including ASMP, PACA and APA were able to win significant concessions during these negotiations, and to slow the progress of the legislation considerably.
While Smith's withdrawal of the legislation gives all parties a chance to regroup and take a fresh look at the issue of orphan works, this is an issue that shows no sign of disappearing.  Congressman Smith has pledged to reintroduce the legislation when the next Congress begins in January 2007.  That statement carries particular weight since, unless Congress changes hands in the upcoming election, Smith will likely be the next chairman of the full House Judiciary Committee. PPA considers Orphan Works to be a serious issue that deserves attention and we will continue be on guard to protect the rights of professional photographers as the process goes forward.  For more information on this legislation go to www.CopyrightDefense.com.

Without a vigilant presence on Capitol Hill, this legislation would have probably been enacted into law without a second thought as to how it might have affected photographers. Keeping our eyes open and watching your back – another benefit of membership.

Sincerely,
Al Hopper, CAE
Director of Membership, Copyright and Government Affairs
Professional Photographers of America


Other news of interest:

Off The Wall shuttered by tax agency

According to reports published in the Regina Leader-Post newspaper, Off the Wall Productions appears to have been declared insolvent and had its accounts frozen by the Canada Revenue Agency.
If you have paid for, but not received, merchandise from Off the Wall it appears unlikely that you will be able to obtain either a refund or the merchandise. Professional Photographers of America has received reports that Off the Wall's shipping company is holding all of the merchandise in its possession as collateral for funds owed to it by Off the Wall.
If you paid for your order by credit card, you may wish to contact the card issuer to see if it is possible to have the charge removed from your account. The telephone number listed on Off the Wall's Web site has been "temporarily disconnected."
PPA will continue to offer updates on this matter as they become available. See the original story: "Regina firm closes doors"